Course Information

Understanding the market research process, obtaining and integrating relevant information into marketing decision-making processes. Listening to the voice of the customer, customer satisfaction measurement and technology utilization for database marketing.

University: University of Wisconsin Milwaukee

Field Of Study: Business Administration

Course Number: BUS ADM 762

Modality (Type): Online

Start Date: 01/21/2025

End Date: 05/08/2025

Credits: 3

University Information URL: https://uwm.edu/business/

Application URL: https://uwm.edu/graduateschool/non-degree-admission/

University Contact Name: Nadine Castellano

University Contact Email:

University Contact Phone: TBD

Additional Information

In Sequence: No

In Certificate: No

In Degree: No

Stand Alone: No

Faculty Contact Name: Nadine Castellano

Faculty Contact Email:

Faculty Contact Phone: TBD

Online Resources Contact Name: Nadine Castellano

Online Resources Contact Email:

Online Resources Contact Phone: TBD

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