Course Information

This course will study the role of marketing within the firm and in the marketplace. It develops managerial perspective and analytical ability in dealing with marketing problems and opportunities. This course focuses on the influence of the marketplace and the marketing environment on marketing decision making, the determination of the organization's marketing mix and the system for planning and controlling the marketing effort.

University: The University of Findlay

Field Of Study: Master of Business Administration

Course Number: MBA 630-72

Modality (Type): Online

Start Date: 01/13/2025

End Date: 03/09/2025

Credits: 3

University Information URL: https://www.findlay.edu/

Application URL: https://www.findlay.edu/

University Contact Name: Kyle Penzinski

University Contact Email: kyle.penzinski@findlay.edu

University Contact Phone: 4194345842

Additional Information

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